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Wednesday, April 16, 2008

Google, Integrate Apps

Google is indeed taking a serious move to specialize Google App targeting SMEs. By successfully integrate user friendly web-applications with powerful CRM back-end, business users are likely to be attracted. This can possibly pose a threat to existing think-client applications.

There are concerns for a change though, like misgivings for leakage of confidential sales data or so, which are yet to be tackled and potential clients to be reassured.

Google and on Monday announced the integration of Google's web-based suite of personal productivity applications and Salesforce's web-hosted customer relationship management application.

Google, Integrate Apps